Define + Design

is led by Nicole Rush

An award-winning designer with 20 years of design experience across New Zealand, the UK and Canada.

An award-winning designer with 20 years of design experience across New Zealand, the UK and Canada.

Her approach is collaborative and practical, with a strong focus on clarity, usability, and longevity, ensuring the work she creates is purposeful and built to last rather than driven by short-lived trends.

Whether you are launching something new or refining an existing brand or website, Nicole will help you define what matters most and design solutions that work for your business and your audience.

Whether you are launching something new or refining an existing brand or website, Nicole will help you define what matters most and design solutions that work for your business and your audience.

Nicole's strength? Making the complex feel simple, and helping businesses stay true to their purpose through every stage of the design journey.

Process

We don’t do one-size-fits-all.

We don’t do one size fits all.

But we do follow a process that makes space for your goals, and gets us to great design without the guesswork.

But we do follow a process that makes space for your goals, and gets us to great design without the guesswork.

01 - Define

02 - Plan

03 - Design

04 - Deliver

01 - Define

02 - Plan

03 - Design

04 - Deliver

01 - Define

02 - Plan

03 - Design

04 - Deliver

01 - Define

02 - Plan

03 - Design

04 - Deliver

Awards

& recognition

We’re proud to have been recognized with several awards for our hard work and dedication.

We’re proud to have been recognized with several awards for our hard work and dedication.

Best Design Awards of NZ: 2021

Digital Products: Bronze Award

BNZ Activity

Best Design Awards of NZ: 2021

Digital Products: Bronze Award

BNZ Activity

Best Design Awards of NZ: 2021

Digital Products: Bronze Award

BNZ Activity

Best Design Awards of NZ: 2018

Public Good: Silver Award

SmartStart

Best Design Awards of NZ: 2018

Public Good: Silver Award

SmartStart

Best Design Awards of NZ: 2018

Public Good: Silver Award

SmartStart